Our startups make the world a better place.
We make them better companies.

Our offer to Startups

A contract period at Create is for up to 6 months, but most stay for up to one year and some stay for up to two years. Our startups are offered approximately 50 hours of business development, coaching, expert support and our Academy every six months. We don’t take a cut off the startups we help.The price for incubation is SEK 2,000 a month, excluding VAT for the first contract period (6 months). For the other contract periods you pay SEK 5, 000 a month, excluding VAT.

Coaches

A key part of our offer is our coaches. Our coaches have experience as entrepreneurs or from leading positions in the business world.

Academy

We offer customized courses designed for our startups. The courses concern sustainability law, brand communication, economics and internationalization.

Finance

Startups get access to our network of investors. We also offer a tool for valuing your company before an investment.

Expert support

Create has its own business developer employees who ensure that you get the support you need and develop your business in the right way.

Business community

Creates network can become your customers. We work closely with both the business community and the public sector.

Office space

Our offer includes an office space in a central location in Expectrum or B26 in Västerås and in Munktell Science Park in Eskilstuna.

Team develop & HR

You are offered our self-developed Startup Team Entrepreneurship Program that helps you build a functioning team.

Marketing & PR

Creates startups are offered advice in communication strategy, media processing and digital communication.

Excellence incubator

Create has been awarded SEK 7.2 million by Vinnova for the years 2021-2025, for which our startups can apply for market verification or development.

Our Team

Ulrik Rydén is our passionate tech nerd. Whether it's about electric machines, sales communication or digital business models, he has the know-how, or knows someone who has. In addition, he is responsible for attracting, verifying and preparing innovative startups prior to admission to Create.

Ulrik RydénBusiness Coach

Madéleine Pilstrand is our straight-shooter and incubator manager. If you come to her with a challenge for your startup, you will get concrete steps to move forward to success. She knows how to turn an innovation into a successful business.

Madéleine PilstrandCEO

Ingela Wijkström is our rock when it comes to the economy. She not only keeps track of our own finances but also the payments of the verification funds from Vinnova that you can use for exempel to verify market potential and new technical solutions. In addition, if time allows, she can answer questions about what should end up in which box in the accounts.

Ingela WijkströmFinance Manager

Business developer Oskar Mineur is our lean green mean machine. Or rather, he's not so mean, but really good at lean and sustainability. This means that he is good at helping you focus on what has value for your end customer, in a smart, simple and sustainable way. This makes Oskar our go-to guy for most startups.

Oskar MineurBusiness Coach / Sustainability

Emma Göransson is our rock when it comes to supporting companies that are a little too old or large to really count as startups. She also works to make us look good with her commitment to successful communication.

Emma GöranssonProject & Communication Manager

Richard makes sure that our startups communicate the right content to the right target group, in the right way. He may have a role called junior, but with his solid background as a business owner, he knows quite a lot about the challenges that lie along the way for our startups.

Richard FröjdendalJr Business Coach

Veronika Luxemburg is our global Customer Experience specialist who knows how to create customer-centric business development and how to design customer journeys that accelerate growth. She makes sure that our startups is experts on their customer journeys. Veronika also helps our startups to build successful teams to become the largest asset in the company.

Veronika LuxemburgBusiness Coach / Customer journey specialist & Admission Manager

Four startups that make a difference

Meet some of our coaches

For Anna Harrysson, business development is about making decisions and creating energy and movement going forward. No two situations are alike, so both decisions and processes look different depending on people, companies or problems to solve. She has an ability for both structure and creativity, which makes her extra good at complex problem solving and finding ways where not many have gone before.

Anna HarryssonBoard Member Svenska Möten

Mikael Lindfors has worked in international environments within sales and marketing. He has a facility for coaching people to good results and to translate short- and long-term goals into concrete action plans. Mikael has studied Industrial Economics and has a Master's degree in Mechanical Engineering from Linköping University.

Mikael LindforsFormer Marketing- and Sales Manager, SPM Instrument AB

Marit Finch-Westin has worked with development and growth as Business Director in the municipal management in Eskilstuna. She has also worked with international company management in large companies in the IT industry on both the manufacturing and distribution side. Marit has extensive experience in business development, strategy, leadership, organizational development and change management.

Marit Finch-WestinFormer Business Director

Clas Tegerstrand has 27 years of experience in financing research and product development from the EU and national sources. He has a national and international network of contacts, in Europe, Israel, and the United States. Clas is really good at structuring development ideas and development projects as well as formulating sales and business ideas.

Clas TegerstrandFinancing Expert

Anna Rönnblom works with large industrial customers in change projects with a focus on business development. She works with sales and operations, sits on a number of boards, and conducts due diligence of investment objects for two angel investor companies. She is basically an engineer but has worked as a manager for over 12 years. Among other things, she has worked as an operations manager at ABB.

Anna RönnblomCo-founder Västerås Tech Invest

Christer Wikner has 10 years of experience in developing his own and others' growth companies in strategy, business development and organizational development under change. He has worked in product management, international marketing and company acquisitions for General Electric.There, as Business Development Manager, he initiated and implemented an acquisition of a listed company for more than SEK 3 billion.

Christer WiknerCo-founder HPSolartech

Contact us!

The person is as important as the idea and we like entrepreneurs who dare to take on.

Give us a call, visit us and tell us more about you and your startup. Are you interested to apply? Talk to Veronika our Admission manager. She can assist you with your questions about incubation choices!

Veronika luxemburg

Business coach with focus on customer journey & TEAM

E-post:
veronika@create.se
Mobil:
+46 (0)70 924 02 32

Madéleine Pilstrand

CEO & Business coach

E-post:
madeleine@create.se
Mobile:
+46 (0)70 850 18 18

Oskar Mineur

Business coach with focus on sustainability

E-post:
oskar@create.se
Mobile:
+46 (0)73 380 26 03

Ulrik Ryden

Business coach with focus on business appraisal

E-post:
ulrik@create.se
Mobile:
+46 (0)70 142 04 66

Emma Göransson

PRoject manager Swedish Scaleups & communication manager

E-post:
emma@create.se
Mobile:
+46 (0)70 894 69 92

Ingela Wijkström

Finance manager

E-post:
ingela@create.se
Mobile:
+46 (0)70 815 15 96

Richard fröjendal

Business coach with focus on brand

E-post:
richard@create.se
Mobile:
+46 (0)70 482 52 47

The potential of our paradoxes

Non profit

...but develops profitable business models

Non equity

...but makes startups ready for investment

Publicly funded

...in partnership with business actors

Regional incubator

...which helps startups internationalize

For entrepreneurs

...but builds functioning teams

OUR SPOTS

Västerås

B26
Port-anders gata 9
722 12 Västerås

Eskilstuna

Munktell Science Park
Portgatan 3
633 61 Eskilstuna

Postal address

Create Business Incubator Mälardalen AB
B26, Port-anders gata 9
722 12 Västerås, Sverige

Billing address

Create Business Incubator Mälardalen AB
Reference: Your contact at Create
Port-anders gata 9
722 12 Västerås, Sweden

Send the bill as PDF to fakturering@create.se